Straightforward explainers on what's actually happening to search, and what to do about it.
When someone asks an AI for a recommendation in your industry, does it name your business or a competitor? Here's what AI visibility is, and why it now decides who wins the customer.
Read more →Google's AI-generated answer box now appears on nearly half of all searches, and it changes who gets clicked on. Here's what it is and why it matters for your business.
Read more →Being first on Google used to be the whole game. It isn't anymore. Here's why a top ranking and an AI citation are two different things.
Read more →Structured data, clear FAQ content, and consistent signals across the web. A practical look at what the engines are actually looking for.
Read more →AI visibility in Australia works differently to the US. See how Australian businesses show up (or don't) in AI search, and what to do about it.
Read more →A single question to ChatGPT isn't a reliable check. Here's what an actual AI visibility check looks like, and what to do with what it finds.
Read more →Quick details first, then pick a time that works for you.